Brian Pollack, LCSW, CEDS-C
Brian is the Founder and Clinical Director of Hilltop Behavioral Health, a boutique eating disorder specialty practice in Summit, NJ. He is one of the few male master’s-level Certified Eating Disorder Specialists in the country, with expertise in FBT, male clients, athletes, and muscle dysmorphia. He hosts the Minding Men podcast and serves as an adjunct professor at Yeshiva University.
Learn more about Brian →There’s a moment many clinicians recognize: A client sits across from you, intellectually understanding that recovery is necessary, rationally knowing the eating disorder is harmful—yet unable to move forward. Families witness this too, asking in frustration and fear, “Why won’t they just eat normally? They know what they need to do.”
Here’s what I’ve learned after years of specializing in eating disorder treatment: Recovery isn’t really about food. It’s about identity.
The Hidden Truth About Eating Disorders
What we eat, how we eat it, and who we’re eating with—these aren’t just behaviors. They’re statements about who we are!
For the athlete restricting to optimize performance, food becomes proof of dedication. For the person pursuing “clean eating,” meals become moral statements. For someone with anorexia, control over food feels like control over a chaotic world. And for my male clients struggling with muscle dysmorphia—a population that often goes unrecognized—every macro counted becomes evidence of discipline and masculine strength.
The eating disorder doesn’t feel like a foreign invader. It feels like me.
When the Illness Becomes the Identity

As the video explains, “so many people identify solely and strongly with the eating disorder as something that makes them feel good.” This isn’t denial or stubbornness—it’s psychological reality.
Research by Serpell and colleagues found that people struggling with anorexia describe the illness as a “friend” that provides safety, confidence, and identity coherence. The eating disorder offers something precious: a sense of who you are when everything else feels uncertain. It provides structure when life feels chaotic, achievement when self-worth feels shaky, and belonging in communities centered on restriction, optimization, or “wellness.”
This is why psychoeducation alone rarely produces lasting change. You can teach someone about nutrition, show them health consequences, explain set point theory—and still watch them unable to change. Why? Because you’re not just asking them to alter behaviors. You’re asking them to fundamentally reconsider who they are.
Dr. Hilde Bruch, a pioneer in eating disorder research, identified decades ago that anorexia fundamentally involves identity disturbance—a lack of autonomous selfhood. People use body control as a substitute for genuine identity development. It’s not about vanity or willpower. It’s about trying to answer the question: “Who am I?”
The Depth of What Recovery Demands
The video captures this challenge beautifully: “You have to go all the way down to values, core beliefs, identifications and experiences that made you you. And we have to kind of uproot those and see if they’re actually harming you. Man, that’s painful.”
That honesty matters. Recovery is painful—not because people are weak, but because identity transformation is one of the hardest things humans undertake.
Consider what this actually means in practice. Recovery requires examining core beliefs like “My worth depends on my weight” or “I’m only valuable if I’m disciplined.” It means questioning values that may be distorted—control as the highest good, achievement over connection, appearance over authentic experience. And it involves revisiting formative experiences: trauma, objectification, comparison, moments when the body stopped feeling safe or your own.
Research by Stein and Corte found that people with eating disorders have significantly less complex self-concepts than healthy individuals. Their identities are organized around fewer dimensions, with disproportionate emphasis on appearance and eating-related attributes. Recovery, then, isn’t just about adding healthy behaviors—it’s about rebuilding a multidimensional sense of self.
This is particularly striking in the populations we work with. Male clients often struggle with eating disorders wrapped in narratives of masculine strength and athletic optimization. The restriction isn’t framed as pathology—it’s “discipline.” The compulsive exercise isn’t disordered—it’s “dedication.” Underneath, though, the same identity fusion exists: This is who I am. Without this, I don’t know who I’d be.
What the Conversation Often Misses
For many clients, the eating disorder isn’t just about internal psychology—it’s about navigating a world that assigns worth based on body size and shape. Recovery becomes terrifying not just because of internal identity loss, but because of very real external consequences. We cannot ask people to “let go” of eating disorder identity without acknowledging that diet culture makes certain identities feel safer than others.
This becomes even more complex when we consider intersectional identities. For male clients, recovery may mean challenging toxic masculinity narratives about food, bodies, and emotional expression. For athletes, the very identity that brought achievement now threatens health. Understanding these layers is essential for effective treatment.
A Different Approach: Identity Expansion, Not Destruction
We’ve found that a harm reduction framework works better: Identity expansion, not replacement.
Instead of “Your eating disorder identity must be uprooted,” try: “Your identity is bigger than this disorder. Let’s discover what else is true about you.”
This reframe changes everything. Recovery becomes about addition rather than subtraction: “What if you could be someone who sometimes eats flexibly?” Not “You must stop being someone who controls food.” It’s about both/and thinking: “You can honor what the eating disorder gave you—safety, structure, achievement—AND choose something different now.”
Research supports this approach. Protective factors against eating disorder identity fusion include identity complexity (having multiple roles and competencies), secure relationships that validate worth beyond appearance, self-compassion, and critical consciousness about diet culture.

Practically, this means building alternative identity anchors before dismantling eating disorder behaviors. We work with clients to identify what interests existed before the eating disorder, what values matter beyond appearance or achievement, and where they might find community that celebrates body diversity.
For athletes specifically, we reframe recovery as performance enhancement: “What if adequate nutrition made you a better hockey player? What if rest made you stronger?” The identity remains—dedicated athlete—but the pathway shifts from restriction to nourishment.
What This Means for Treatment
In our practice using Family-Based Treatment, We’ve seen how relationships can scaffold identity development. When families reflect back a fuller, more complex identity—”I see your creativity, your humor, your resilience”—they provide alternatives to the eating disorder’s narrow self-definition.
This is why FBT works: It doesn’t just externalize the eating disorder (“the anorexia” vs. “I am anorexic”). It mobilizes the family to support identity exploration in a safe relational context. Parents become mirrors reflecting capacities and qualities the eating disorder obscured.
The Path Forward
So what does identity-based recovery actually look like?
For individuals: Start building alternative identity anchors now. Don’t wait until behaviors change. Reconnect with old interests, explore new ones, seek communities that celebrate body diversity. Practice self-compassion—you’re not weak for struggling; you’re navigating profound identity transformation. And seek treatment that understands recovery goes deeper than meal plans.
For families: Understand that resistance isn’t defiance—it’s identity fear. Reflect back your loved one’s complexity: their kindness, creativity, intelligence, humor. Create safe spaces for identity exploration through hobbies and interests unrelated to eating or appearance. Model body acceptance in your own life. And be patient with non-linear progress.
For clinicians: Assess identity complexity early. Validate the adaptive functions the eating disorder has served. Build alternatives before dismantling. Address weight stigma directly—recovery isn’t safe if we ignore social consequences of body changes. Use harm reduction language focused on expansion rather than destruction.
The Courage It Takes
After years of witnessing clients do this work, I can confirm: The pain has purpose. Identity work creates space for authentic selfhood that the eating disorder never allowed.
Recovery isn’t just symptom remission. It’s the profound, courageous act of discovering who you are when control and restriction and optimization no longer define you. It’s learning that you’re worthy of nourishment. That your body deserves care, not management. That you are so much more than what you eat, how you look, or how disciplined you appear.
The eating disorder promised identity, safety, and achievement. Recovery offers something infinitely better: the freedom to become yourself.
If you or someone you love is struggling with an eating disorder, specialized treatment can help. Recovery is possible, and identity work—while challenging—opens doors to a life bigger and richer than the eating disorder ever allowed.
References
Bruch, H. (1982). Anorexia nervosa: Therapy and theory. American Journal of Psychiatry, 139(12), 1531–1538.https://doi.org/10.1176/ajp.139.12.1531
Keel, P. K., & Forney, K. J. (2013). Psychosocial risk factors for eating disorders. International Journal of Eating Disorders, 46(5), 433–439.https://doi.org/10.1002/eat.22094
Piran, N., & Teall, T. (2012). The developmental theory of embodiment. In G. McVey, M. P. Levine, N. Piran, & H. B. Ferguson (Eds.), Preventing eating-related and weight-related disorders: Collaborative research, advocacy, and policy change(pp. 169–198). Wilfrid Laurier University Press.
Serpell, L., Treasure, J., Teasdale, J., & Sullivan, V. (1999). Anorexia nervosa: Friend or foe? International Journal of Eating Disorders, 25(2), 177–186.https://doi.org/10.1002/(SICI)1098-108X(199903)25:2<177::AID-EAT7>3.0.CO;2-DStein, K. F., & Corte, C. (2007). Identity impairment and the eating disorders: Content and organization of the self-concept in women with anorexia nervosa and bulimia nervosa. European Eating Disorders Review, 15(1), 58–69.https://doi.org/10.1002/erv.735





